Friday, December 01, 2006

"Viral Learning Center". . Improve your videos today!


This 2 minute parody does an amazing job spoofing everything that's wrong with corporations or even an average joe purposely trying to create a viral video. Viral videos are a crap shoot--they can be really good, really bad, poorly produced, brilliantly shot--it doesn't matter. I personally believe trying too hard to make a video viral video will only make it unsuccessful.

The normal way to improve something is through a learning curve, learning from your mistakes and generating wisdom from experience. But the opposite is true in viral videos--people will not be willing to share or turn a video 'viral' if it's something that has been seen before. The video has to be fresh and inconsistent--those are fightin' words to big business. So I guess the only thing that you can learn is that it has to be completely new and different.

Additionally, viral videos have to be 'cool' [cool can be defined in many ways obviously]. If you think about the coolest of cool people [like say in high school. . .] they didn't try to hard, they just were 'cool.' Same rule can apply to viral videos, don't try too hard, just be cool. And if you are, your video will be shared organically.

I think my favorite part of the video is when he's explaining the types of things you'll learn like "working with excrement and vomit." Classic.

1 comment:

Anonymous said...

haha, this video is class! My favorite part was the "work with vomit" comment as well.

Good find, very entertaining spoof